I want one!...and I really hate Coke! But I want to be seen holding one of those adorable bottles! Plss!
And who better to shoot the fantastic trio (Coco Rocha, Jeneil Williams and Heidi Mount)? Non other then Karl Lagerfeld, also the one responsible for the design of the bottles!
It just looks delicious!
Now, you can find out more about the concept behind the design for the new Diet Coke and about the shooting, from the video at the end of the post!
The story behind it is very clear and clever! Enjoy!From: Just Angelina, hypebeast